GLOSSARY · BUTTERFLY PRIME SOLUTIONS
Web and payments jargon explained in plain English, with links to the service for each term.
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DEFINITIONS
| Term | Meaning | Learn more |
|---|---|---|
| STK Push | A prompt that appears on the customer’s phone to approve an M-Pesa payment. | M-Pesa integration |
| Daraja API | Safaricom’s developer platform used to connect websites and systems to M-Pesa. | M-Pesa integration |
| Paybill | An M-Pesa business number where customers enter an account number when paying. | M-Pesa integration |
| Till number | An M-Pesa business number for buying goods, with no account number to enter. | M-Pesa integration |
| Payment gateway | A service that lets a website accept payments, such as Pesapal or iPay. | Pesapal, iPay |
| KRA eTIMS | KRA’s electronic tax invoice system. Software can send invoices to KRA automatically. | eTIMS integration |
| SSL certificate | Encrypts the connection between your website and visitors, shown as https and a padlock. | Web hosting |
| DNS | The system that points your domain name to your website and email servers. | Google Workspace setup |
| Hosting | The server space where your website files live so it is online. | Web hosting |
| CMS | A content management system, such as WordPress, used to edit a website without code. | WordPress development |
| CRM | Software that tracks customers, leads and conversations. | Butterfly CRM |
| POS | Point of sale: the till system that records sales and stock. | POS system |
| Core Web Vitals | Google’s measures of page speed, responsiveness and visual stability. | Speed optimisation |
| SEO | Search engine optimisation: improving visibility in Google search. | SEO services |
| Google Business Profile | Your free listing on Google Search and Maps. | Local SEO |
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FAQ
A Paybill asks the customer for an account number, which suits invoices and rent. A Till number is for simple purchases with no account number.
It is a prompt sent to the customer’s phone to approve an M-Pesa payment, so they do not type paybill details.
Yes. It secures your website and shows the padlock in browsers. Our hosting includes free SSL.
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